As our household is getting even more dedicated to buying local and I’m working on remembering even if I can save $9 dollars on a book at Amazon vs. my local bookstore (Amazon is local though?), I found this graphic that hits home.
I share my insights about human behavior (particularly related to causes/cause marketing/cause buying/ green buying/ greenwashing) with companies, ad agencies, and other concerned parties in order to connect them better with consumers and causes. I collect insights by observing people, culture, trends and movement in society and using my business ... Continue reading »